Digital Camera Pricing

PC World is running an interesting graph — it shows the average retail price of a digital camera from 1998 to today. (Actually, it even projects a bit.)

What’s interesting is that price. Today, the average cost is about $2157.

Wow. That means that there’s a huge demand for high-end cameras either from professionals or “prosumers” — one that’s counterbalancing the millions of $400 and $500 units most people seem to be buying. (”Most people” is wrong, but “seem” seems to be right. Clearly the market is for the expensive ones.)

This may be the clearest indicator yet that film’s day is very much numbered.